Web analytics to improve the performance of your website
The need for visibility for your page is nowadays unavoidable. Tools such as web analytics or AdWords have thus developed to address these concerns. Web analytics is nowadays an essential technique that offers many advantages.
Global Etik is an agency in Morocco that offers several web services. She has also specialised in web analytics with extensive experience and quality services. It thus offers assets for improving your site’s results (traffic, conversions, turnover…).
What is web analytics?
Online sites generally have Internet marketing. They use a digital strategy to reach a wide audience and improve their sales, especially in the case of e-commerce sites. However, they need additional techniques to ensure better performance.
Web analytics or digital analytics has a great advantage for natural referencing and optimisation. It allows information to be collected using measurement tools (such as Google Analytics and Google Tag Manager) to determine the number of visitors, their behaviour and actions on the page. These results are analysed in order to draw useful conclusions to improve the visibility of the site. These data can also be used to produce statistics that are very useful in improving or defining a business strategy.
Technique et outils d’analyse d’audience
The first step in using web analytics is to collect information. This collection can be done with different tools, each with its own characteristics. Depending on your needs and preferences, we choose the most suitable tool for the different measurements. However, Google Analytics remains a very popular tool in this field for its characteristics.
The results collected are then analysed to obtain very interesting information. The first results will provide information such as the number of visitors, their category or the number of purchases. Further analysis will make it possible to study the visitor’s behaviour in terms of ergonomics or site display.
Thanks to these studies, we can considerably increase the number of visits or purchases on e-commerce sites. Our agency offers you these different services with very interesting terms and conditions to maximize your return on investment.
To improve your visibility and obtain better results on your website, to succeed in your web project, opt for effective and efficient SEO techniques.
Why choose our webmarketing agency?
- Our agency offers hearings to provide you with audits and consultations with great precision.
- You can with us set up the visibility of your site on a social media.
- We have a strong team of 15 developers and web designers.
- We ensure quality services and the security of your information.
- We produce large volumes of sites and offer the possibility of making a management.
Our agency provides you with a web consultant, from the design of your web page to the achievement of your objectives. However, it can intervene at any stage to assist you. The costs of our services are very affordable with prices up to three times lower than those of French agencies.